If you thought that luxury automakers had to make their bank on quality and not on quantity, BMW is out to prove you wrong. With an especially diverse lineup of excellent vehicles in the current 2014 inventory, BMW just recorded its best sales month ever. As in…ever. The brand, in all its illustrious history, has never had a better sales month than the one they just completed in March 2014, where they topped 200,000 units for the first time.
“This is the first time in the company’s history that over 200,000 vehicles were delivered to customers in a single month—March has rounded off a strong first quarter in 2014,” echoed Ian Robertson, member of the board of management for sales and marketing for BMW. “Despite continuing economic uncertainties, we are experiencing steady improvement in almost all regions.”
As far as we’re concerned, here at Union Park BMW, we see no reason why this success won’t just continue to roll through the rest of the entire 2014 year. You’ll find an extensive lineup of sports cars, crossovers, and even electric vehicles here in our inventory. Plus, new recruits are coming soon, as Robertson hinted: “I’m sure the brand new BMW X4, which celebrated start-of-production in Plant Spartanburg at the end of March, will contribute to boosting growth still further when it comes onto the market from July.”